Transportation & Logistics International Volume 12 - Issue 2 | Page 65

__________________________________________________________________________________________________ Seafast Group
went on to win three consecutive contracts spanning a ten-year period between 2005 and 2015 , which included returning equipment to the UK .”
Niche markets
On a more personal note , David joined Seafast in 2007 as its sixth shareholder , after spending 26 years in the container shipping sector . “ I joined Seafast to help diversify operations as the company moved away from ambient warehousing into a modest temperature-controlled facility within the Port of Felixstowe ,” he reflects . “ Shortly after investing in Seafast , as expected , a number of the Shareholders retired , and we set course to create a logistics business that looks and feels rather different to our competitors . To do so , we invested in two key areas of the business . Firstly , we exited ambient warehousing and instead embarked on a journey in temperature-controlled logistics services under a cross-docking model , which allowed us to eliminate container demurrage and detention charges on behalf of our customers . “ The other part of the business model we developed was to define our geography as hard-to-reach , sensitive , or emerging markets ,” he continues . “ This , of course , drew from our experiences in handling nonsensitive military cargo through Pakistan , Afghanistan , and Iraq . We started delivering vehicles to the United Nations and other humanitarian organizations , for example .
“ Due to our expertise and experience of operating in remote territories , we were
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