Transport & Logistics International Volume 13 - Issue 1 | Page 32

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capable of producing approximately 800,000 units per month . Our supplier selection process is highly strategic . Local brands may not always be able to accommodate such high-volume demands , so we seek unique opportunities for them to showcase their products in other culinary areas where the required volumes aren ’ t nearly as large .
“ For example , we have opened snack bars in the economy cabins of our A321 NEO aircraft . Since these cabins require smaller quantities , they serve as a platform for diverse local suppliers to gain exposure and connect with our guests and brand ,” she continues .
Unforgettable experiences
Besides fostering successful partnerships with the best of suppliers , United consistently strives to enhance the quality of its food options . “ We recently invested in our premium cross-country transcontinental routes connecting Newark with Los Angeles and San Francisco . These investments are dedicated to elevating our premium cabin cuisine to meet our Polaris standards . In February of this year , similar investments will be directed towards our long-haul Hawaii markets , not only to align our dishes with Polaris standards but also to introduce regional touches . Inspired by the Hawaiian Islands , these regional elements will include a premium nut mix for first-class passengers , containing pineapple and coconut . Through our partnership with Chicago-based Crafthouse , we will also introduce a signature Mai Tai cocktail that resonates with our communities and truly connects with our guests ,” Jenefer says . “ I love the Crafthouse partnership not only for the great quality and
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