Transportation & Logistics International Volume 11 - Issue 3 | Page 24

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Data insights can provide a pathway to ensuring differing goals can be transparently and measurably , providing an anchor for sensible business practices that benefit both profit and planet
In shipping , data insights are increasingly being used to identify areas of the business where there is potential for improvement and enhanced efficiency within operational processes . No company is perfect , and there is always room for change . Understanding where there is opportunity to improve operations can help drive efficiencies and reduce fuel consumption , cost and emissions .
Connected , data-driven solutions can also help to create a shared reality between stakeholders across the supply chain , connecting ship to shore by providing visibility and access to the same data points . With one source of data truth , owners , charterers , bunker providers and the wider maritime value chain can align on short-term vessel activities to reduce delays and port congestion , or wider goals like decarbonization .
Enabling enhanced collaboration
To create this shared reality , industry data must be high-quality , validated , and standardized . Overcoming these barriers is essential to allow the seamless flow of data and information , both within and outside of an organization and ensure the right actions are being taken . In shipping , for example , data is still largely siloed , with a lack of common data standards and practices . As the sector ’ s digital transformation accelerates , solutions that can break down these silos and consolidate processes across the maritime value chain into one source of intelligence will be critical .
The transport industry faces a huge
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