Air Business ______________________________________________________________________________________________________
logistics, warehousing, and fulfillment. In Latin America, where e-commerce is growing by up to 20 percent annually, we’ re building direct entry lanes and local partnerships to meet rising demand in a complex market. We’ re thrilled to be launching this LATAM delivery lane – it is a unique, cost-competitive solution that opens exciting opportunities for our clients looking to expand into Latin America. It’ s a strategic move that strengthens our global reach and reinforces our commitment to accessible, efficient international logistics.
“ In Southeast Asia, we’ re expanding through strategic alliances to strengthen last-mile delivery and customs capabilities. These new partnerships will further enhance our cross-border capabilities and provide even more flexible, localized solutions for businesses operating in that region. Our goal is to continuously grow our network, leveraging technology and local expertise to offer scalable, reliable global logistics solutions.”
Having evolved into a business with a truly global attitude to logistics solutions, Air Business took the decision to update its brand, as Andy discusses:“ Our brand has long been recognized in the publishing sector for its honesty, reliability, and accessibility. As we expanded into the e-commerce space, we decided to undergo a rebrand that would truly reflect the business as it is today.
It’ s all about transparency, excitement, and delivering a little happiness with every order
“ Our name is already well known and synonymous with who we are. So instead of starting from scratch, we chose to build on that recognition with a fresh new look and a renewed focus. We’ re now working to grow awareness of our brand in the e-commerce world, while staying true to the values that made us trusted in publishing.
“ A big part of that evolution is the new strapline for our e-commerce division-‘ Smiles Delivered’. It captures the joy and anticipation of receiving something special- whether it’ s the buzz of a dispatch notification or the moment your parcel arrives at the door. To make that experience even better, our new platform, Consero, will soon allow customers to track their orders in real time- just like watching your Uber driver approach. It’ s all about transparency, excitement, and delivering a little happiness with every order.”
With an all-new brand identity, Air Business steps confidently into its next chapter. As Robert concludes:“ The second half of 2025 is shaping up to be a truly dynamic period for Air Business, with several major initiatives on the horizon, such as the LATAM delivery lane and the new partnerships in Southeast Asia.
“ Finally, watch this space for our brandnew website. Designed to better reflect who we are today and where we’ re headed, it’ s a big part of our ongoing evolution as a techdriven, customer-first logistics partner.” ■
airbusiness. com
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